UNDERSTANDING ADOPTION FACTORS OF SUBSCRIPTION BASED ENTERTAINMENT SERVICES AMONG CONSUMERS IN INDIA
نویسندگان
چکیده
منابع مشابه
ec adoption and critical success factors of ec in smes in iran
تجارت الکترونیکی شیوه اجرای مسئولیتها، تقابل با مشتریان و امور معمول عملیاتی در شرکتها را تغییر داده است. تجارت الکترونیکی در عمل تنها خرید و فروش کالاها را از طریق ابزار الکترونیک نمی باشد، بلکه تمام فعالیتهای لازم جهت انجام فرایند فروش را نیز در بر میگیرد. در اواخر دهه 1990 بسیاری از شرکتها فعالیتهای خود را به منظور دستیابی به مشتریان جدید و یا ارائه فرصتهای جدید به مشتریان موجود گسترش دادند...
Consumers' adoption of information services
The paper reports a design science research study that seeks to investigate how information service components affect consumers’ potential adoption of such services. More specifically, the paper develops a conceptual model that uses the theory of organizational information services (TOIS) and the unified theory of acceptance and use of technology (UTAUT) as a basis. The results show that indivi...
متن کاملUnderstanding Perception and Factors Influencing Private Voluntary Health Insurance Policy Subscription in the Lucknow Region
Background Health insurance has been acknowledged by researchers as a valuable tool in health financing. In spite of its significance, a subscription paralysis has been observed in India for this product. People who can afford health insurance are also found to be either ignorant or aversive towards it. This study is designed to investigate into the socio-economic factors, individuals’ health i...
متن کاملStudy on factors influencing the adoption of drip irrigation by farmers in humid tropical Kerala, India
Adoption of drip irrigation in Kerala State of India is very low and potential exists toincrease its adoption in the State. A field survey was conducted in two districts to determine themajor factors influencing farmers’ adoption of drip irrigation and to draw conclusions that willhelp in developing policy and institutional interventions to encourage the adoption. The resultsindicated that adop...
متن کاملA Study on Taiwan Consumers' Adoption of Online Financial Services
Despite Taiwan financial institutions’ huge investments in online financial services systems, Taiwan consumers’ adoption of online financial services has been slower than anticipated. So far, online financial services research in Taiwan is still in its infancy, hence receiving little academic attention. This suggests a need to understand Taiwan Internet users’ adoption behavior of online financ...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: INFORMATION TECHNOLOGY IN INDUSTRY
سال: 2021
ISSN: 2203-1731
DOI: 10.17762/itii.v9i1.200